BRUSSELS — The Polish government aims to complete work on a digital tax by the
end of the year, despite threats by U.S. President Donald Trump against
countries with such a tax.
“Work is currently underway to prepare the draft bill, which is expected to be
completed by the end of 2025,” a spokesperson for the Polish Digital Ministry
said in written remarks shared with POLITICO when asked about Trump’s comments.
On Monday, Trump threatened to impose tariffs on countries with a digital tax.
Digital taxes are “designed to harm, or discriminate against, American
Technology,” Trump said in a post on his social network, Truth Social.
However, the ministry said in the remarks, the Polish digital tax would not be
“aimed at entities from any specific country.”
“It is intended to apply to all relevant market participants.”
As it stands, Warsaw intends to introduce a 3 percent digital tax rate on
companies whose global revenues exceed €750 million, effectively targeting
larger U.S. tech companies. The goal of such a tax is to ensure that tech
companies “generating revenue from the Polish market pay fair taxes in Poland.”
Earnings from the tax would be used to support the development of Polish
technology and the creation of quality Polish media content.
Services that could fall in scope are marketplaces, digital targeted advertising
and data transfer services.
Efforts to come up with a Polish digital tax, led by left-leaning Digital
Affairs Minister Krzysztof Gawkowski, could face resistance from Karol Nawrocki,
Poland’s Trump-loving president.
Tag - Digital tax
BRUSSELS ― The European Commission has dropped plans to levy a tax on digital
companies, a move that hands victory to Donald Trump and U.S. tech giants like
Apple and Meta.
With the EU and the U.S. embroiled in the final stretch of negotiations over a
trade deal, Brussels removed the digital tax option from its ― supposedly
unrelated ― list of proposed taxes for bringing in revenue during its next
seven-year spending program, according to a document circulated on Friday seen
by POLITICO.
With only days to go until the budget plan is unveiled, top EU officials are
locked in high-stakes talks to decide which levies will feature in the
Commission’s proposal, to be published on Wednesday, for the budget starting in
2028. The document, which still could be revised by officials before
publication, set out a list of possible taxes but did not quantify how much
money each one would likely generate.
Deciding against a digital levy would be a major turn-around for the EU, which
as recently as May floated taxing tech giants as a way of paying back the bloc’s
debt. The idea was mentioned in a document on the next budget discussed by the
EU’s 27 commissioners.
The U-turn could be a strategic move by the EU, which is desperate for
advantageous terms on trade with the U.S. President Donald Trump threatened
tariffs against Canada as payback for their digital levies.
WHAT THE NEW EU TAXES COULD BE
The issue of the EU raising its own taxes has always been a sensitive one, with
national governments wary of giving the bloc too much power to extract money
from their voters and too much autonomy over how it spends it. The vast majority
of EU funds comes from governments’ contributions.
But with politicians increasingly demanding Brussels tighten the purse strings,
the Commission is on the lookout for new sources of cash.
According to Friday’s document, instead of a digital levy it wants to propose
three new taxes targeting electric waste, tobacco products and large companies
in the EU with a turnover of over €50 million.
The aim is to generate from €25 to €30 billion per year that will be used to
repay EU joint debt that was used to finance its post-Covid recovery.
The Commission will propose an EU-wide levy on tobacco products such as
cigarettes and cigars. These goods are currently being taxed by individual
countries, who keep the revenues for themselves.
The EU’s idea comes amid a push to introduce new taxes on e-cigarettes and vapes
that are opposed by Italy, Greece and Romania. | Tolga Akmen/EPA
The EU’s idea comes amid a push to introduce new taxes on e-cigarettes and vapes
that are opposed by Italy, Greece and Romania.
While not opposing the proposed new taxes, Sweden said that handing part of its
national revenues to the EU is “completely unacceptable.”
The Commission also suggests taxing discarded electrical equipment.
Wednesday’s proposal is expected to also confirm proposals from 2021 to levy a
carbon border tax ― a popular idea among countries ― and a take share of the
revenues generated by the emissions trading scheme (ETS).
This idea is politically sensitive among Eastern European countries who are most
affected by ETS.
In a concession to critics, the Commission suggested that only a small share of
ETS revenues will flow to the EU budget, while the rest would stay with national
governments. It added that a controversial plan to extend the scheme to
buildings and road transport ― known as ETS2, which will come into force in 2027
― won’t be funneled into the EU budget.
National governments will have to unanimously approve the new taxes over two
years of fraught negotiations that will start after the Commission makes its
proposal.
BRUSSELS — Donald Trump called the European Union pathetic, so the EU set its
sights on Silicon Valley to prove him wrong.
European Commission chief Ursula von der Leyen has come out swinging with a
threat to tax the advertising revenues of digital services if trade talks with
the United States president collapse.
Few diplomats will dare say openly that von der Leyen’s move to target Big Tech
is a bad idea. Most national capitals are publicly backing her in a bid to
strengthen the EU’s hand in negotiations with Washington.
But beyond the veneer of unity, countries including Germany and Ireland are
already balking at the Commission’s threats, and behind the scenes others are
growing queasy.
Among the worries are that new digital levies would hit European entrepreneurs
harder than Silicon Valley tech moguls and that escalating a trade war could
drag EU economies under.
POLITICO unpacks five reasons why von der Leyen’s threat is — at least for now —
more bluster than substance.
1. THERE IS NO ALTERNATIVE
Remember when German politicians used alternativlos — “There Is No Alternative”
— to sell painful spending cuts to southern countries during the eurozone
crisis?
They’re using the same logic to warn against the digital advertising tax.
The argument is that EU companies will continue relying on big U.S. tech firms
like Facebook or Google for their advertising because there is no viable
alternative based in Europe.
“If you look at data centers, if you look at the cloud, if you look at
artificial intelligence data centers, unfortunately, there simply aren’t
sufficient alternatives to the offerings by the American digital industry,”
Berlin’s Finance Minister Jörg Kukies told reporters last week.
That would mean an EU move to hit U.S. tech firms would only ricochet right back
to European businesses and buyers.
His brazen remarks irritated European Central Bank President Christine Lagarde,
who accused Kukies of undermining EU unity for negotiations during a closed-door
meeting of EU finance ministers in Warsaw, three officials told POLITICO.
European Central Bank President Christine Lagarde accused Kukies of undermining
EU unity for negotiations during a closed-door meeting of EU finance ministers
in Warsaw. | Kirill Kudryavstev/AFP via Getty Images
In fact, many experts agree with Kukies’ argument. “It’s difficult to impose
such measures without harming too much EU consumers or EU firms,” said Bertin
Martens from the Bruegel think tank.
2. THERE’S NO OBVIOUS WAY TO IMPLEMENT IT
Adopting a digital tax is a legal minefield.
Efforts to implement a broad digital services tax on company revenues have
failed at every hurdle because changing tax policy requires unanimity among the
EU’s 27 countries.
To avoid this, von der Leyen suggested that digital services and advertising
revenues in particular could be targeted through the so-called trade bazooka —
the Anti-Coercion Instrument — which has never been deployed so far.
The ACI, however, can’t be used against companies with a strong presence in
Europe, Martens said.
Most digital firms fall into this category because they are registered in EU
countries such as Ireland (Apple, Microsoft, Google, Meta) or Luxembourg
(Amazon).
There is a way around this. The EU could take aim at goods being sold online
from U.S. sellers to European buyers, but that seems impractical.
“In order to do that, you will have to identify who are the U.S. sellers on the
platform that [for example] Amazon will sell to EU consumers. And that’s much
harder to do,” Martens said.
3. IRELAND’S OPPOSITION
Ireland has much to lose from any levy on tech firms and has already defied the
move publicly.
Irish Taoiseach Micheál Martin said over the weekend that the country would
“resist” von der Leyen’s proposals. Putting a new tax on top of strict EU
regulation on Big Tech would be “putting petrol on [the] fire,” he said.
Ireland is among the European countries most exposed to a trade war with the
U.S. because it hosts subsidiaries of U.S. digital giants and also exported over
€44 billion worth of pharma products to America in 2024.
“Ireland has an extremely concentrated corporate tax base, which is heavily
reliant on U.S. multinationals in particular,” said Aidan Regan, a professor of
political economy at University College Dublin, in an interview.
Ten firms account for 60 percent of Ireland’s corporate tax revenue and around
30 percent of its total tax revenue now comes from the corporate sector,
according to Regan. “In terms of how the EU responds to all of this, Ireland is
also quite squeezed,” he said.
4. THE PROMISE OF A GLOBAL TAX DEAL
The U.S. has in recent days signaled to the Organization for Economic
Cooperation and Development that it wants to reopen discussions on a global tax
deal.
Washington never signed up to the part of the agreement aimed at making Big Tech
groups and multinationals pay more tax in the countries where their customers
are based, meaning that section of the deal has not yet been agreed.
Von der Leyen’s threat to impose new tech taxes — beyond those already levied by
individual EU countries — might prompt Washington to seek a global solution.
In an interview with the FT, OECD Secretary-General Mathias Cormann said the
U.S. is actively engaging in discussions.
In a sign of openness, the EU’s 27 ambassadors on Wednesday entrusted tax
officials to draw up new proposals in a bid to soften Washington’s concerns over
a separate part of the agreement, an EU diplomat said.
U.S. officials oppose a mechanism that allows the signatories of the agreement
to claw back tax revenues from companies that are paying less than the 15
percent global tax rate in other jurisdictions.
“They’re basically saying: ‘You don’t touch American profits whether they are
undertaxed in the U.S. or elsewhere,” said Pascal Saint-Amans, a former top OECD
official, referring to the U.S. “If we have satisfaction on that we’ll see what
we do on Pillar I.”
5. ESCALATING WITHOUT DEESCALATING
Von der Leyen’s strategy is a risky one — and she knows it.
Threatening taxes against Big Tech is meant to bring Trump to the negotiating
table and encourage a trade deal. “The guy [Trump] is all about deals. So you
are pushed to do something that you don’t like,” said Saint-Amans, referring to
the proposed levy.
But critics fear that things could go differently. Digital taxes might prompt a
counterreaction from the U.S., which might spiral into a full-blown trade war
with Europe.
That would hit growth across the bloc and especially in countries such as
Germany and Italy that are heavily reliant on exports to the U.S.
The ECB estimates that unilateral U.S. tariffs would hit the eurozone’s growth
rate by 0.3 percentage points in the first year and by as much as 0.5 points if
the EU retaliated in kind.
Von der Leyen knows as much, and has this week seemingly softened her rhetoric.
“We are setting out our position clearly, and the Americans are doing the same.
And that is the essence of any negotiations: nothing is agreed until everything
has been agreed,” she said Wednesday in an interview with Die Zeit.
LUXEMBOURG — The European Union is negotiating with a trade bazooka in its hand,
but can’t agree on whether to pull the trigger just yet.
Beyond a carefully-crafted message of a “proportional” and “united” response
from all of the bloc’s trade ministers at their meeting in Luxembourg on Monday,
the key question of how to respond to Donald Trump’s trade broadside threatens
to open cracks in the bloc’s fragile cohesion.
European Commission President Ursula von der Leyen, speaking in Brussels just as
the trade ministerial was wrapping up, made it clear that the EU wants first to
negotiate. The EU was offering a “zero-for-zero” tariff scheme on industrial
goods, she said, covering autos, drugs, chemicals, plastics and machinery among
other things.
That’s the carrot. (And it’s a fairly easy carrot to dangle as transatlantic
industrial tariffs have traditionally been low.)
When it comes to sticks, the EU wants to create the impression that it is
negotiating from a position of strength (while hoping that the financial market
turmoil unleashed by Trump’s tariff broadside will sap his fighting spirit). But
EU capitals are divided over exactly which one they should use.
The Anti-Coercion Instrument (ACI), a nuclear option which has yet to be
deployed in practice, would empower the EU executive to hit U.S. service
industries such as tech and banking.
Trump’s tariffs — which would affect €380 billion worth of EU exports — are
exactly the kind of economic bullying that the EU had in mind when it designed
the ACI.
But just because his “reciprocal” tariff of 20 percent on all EU goods is
imminent (along with 25 percent levies on steel, aluminum and autos already in
force) that doesn’t mean the 27-nation bloc is ready to activate it. That, as
one minister put it, would mean the bloc really is in a trade war.
The Europeans view the arguments justifying Trump’s tariffs as fallacious on the
face of them — these include considering value-added taxes, EU tech regulation
and phytosanitary standards to be non-tariff barriers. And the formula used to
calculate them is equally nonsensical: The EU charges average tariffs on
industrial goods, for example, of 1.6 percent.
The final list of countermeasures prepared by the Commission to respond to
Trump’s steel and aluminum tariffs, which entered force on March 12, will not
fully match their estimated impact of €26 billion on EU exports, Trade
Commissioner Maroš Šefčovič said after the talks. That’s less than originally
intended after EU countries lobbied to remove items — like Kentucky bourbon —
from the original hit list.
ENOUGH IS ENOUGH
Countries such as France, Germany and Spain have led calls for the bloc not to
take any options off the table in dealing with the U.S. president.
“One also has to look closely at [the Anti-Coercion Instrument],” Germany’s
outgoing Economy Minister Robert Habeck said on his way into Monday’s meeting.
“These are measures that go far beyond customs policy. They have a broad
palette. They then include digital services, but have a wide range of
instruments, much more than just via a digital tax.”
“One also has to look closely at [the Anti-Coercion Instrument],” Germany’s
outgoing Economy Minister Robert Habeck said on his way into Monday’s meeting. |
Jean-Christophe Verhaegen/AFP via Getty Images
His Spanish counterpart Carlos Cuerpo agreed.
“The Anti-Coercion Instrument is there for us to use it in case we find it
necessary. But again, the message that the EU should just take today is a
positive one,” Cuerpo told POLITICO in an interview. “We need to explore the use
of all the instruments that are at our disposal. That’s for sure. We should not
rule out anything.”
A senior EU diplomat aware of the meeting told POLITICO that when Šefčovič, the
EU trade chief, took a straw poll on which tools Brussels should use, only a
handful of EU ministers called for all options to be put on the table —
including the trade bazooka.
“He wanted, of course, to test the member states’ unity and what instruments
that were on the table. Most member states said that we were in favor of
countermeasures if we were forced to,” the senior diplomat said. They noted that
about 20 percent of countries called for the EU executive to make use of all the
tools it had at its disposal, including the anti-coercion instrument.
Specifically, Ireland and Italy — whose pharmaceutical and wine sectors are in
the eye of the tariff storm — were more cautious over escalating trade tensions
with Trump.
Irish Foreign and Trade Minister Simon Harris expressed particular caution on
invoking the ACI or targeting U.S. services.
“I think if you were to get into that space it would be an extraordinary
escalation at a time when we must be working for a de-escalation. It is in many
ways the nuclear option if you start talking about the use of the Anti-Coercion
Instrument and the likes,” said Harris, who flies to Washington on Tuesday.
Italian Foreign Minister Antonio Tajani went as far as floating a delay of the
entry into force of the EU’s countermeasures on steel and aluminum — from April
15 to April 30.
More broadly, Italian Prime Minister Giorgia Meloni, one of Europe’s leaders who
is closest to Trump, is showing signs of wobbling on a range of issues — from
trade to defense — where the bloc is trying to present a united front. She is
due to visit Washington next week, Corriera della Sera reported.
NO WAY BACK
When you put your most powerful trade weapon to the table so early on, it’s hard
to take it off again when things turn really sour.
For one, the European Commission is due to take a decision on whether to fine
Apple and Meta as soon as this week for violating the EU’s digital competition
rules, in what could add fuel to the trade fire between Washington and
Brussels.
“At this stage, I wouldn’t go into the precise definitions or the speculation on
what kind of instrument we would use or how we would describe the reasoning for
the use of this or that instrument,” Šefčovič told reporters during Monday’s
closing press conference.
“Our response is very gradual, just reacting to steel and aluminium … It’s kind
of stretched over time because we want to create the necessary negotiating
space.
“At the same time, until now, despite our efforts and opening, we haven’t seen
the real engagement, which would lead to the mutually acceptable solution,” the
trade chief added.
Additional reporting by Koen Verhelst, Laura Hülsemann and Ben Munster.
BRUSSELS — The American tech sector has a big, fat target on its back as Europe
looks to respond to Washington on tariffs. If only Brussels agreed on how to hit
it.
As United States President Donald Trump rolled out a roster of tariffs late
Wednesday, European top officials and lawmakers noted that Big Tech firms and
digital services could be Washington’s Achilles heel.
The European Union has a €157 billion trade surplus in goods, which means it
exports more than it imports, but it runs a deficit of €109 billion in services,
including digital services. Big Tech giants like Apple, Microsoft, Amazon,
Google and Meta dominate all sorts of parts of the market in Europe.
European Commission President Ursula von der Leyen mentioned technology as one
of the “cards” the bloc can play when she addressed the looming tariffs in a
European Parliament session on Tuesday.
But the EU is conflicted on what to do about it.
Its flagship tech laws like the Digital Markets and Digital Services acts (DMA
and DSA) aren’t designed to serve as retaliation tools. Attempts to slap higher
taxes on tech giants previously failed. Governments could decrease their
spending on Big Tech firms by revising public procurement policies, but in many
cases Europe doesn’t have its own alternatives to turn to instead. And some
capitals, like Dublin, are already warning that hitting U.S. tech would badly
damage the bloc’s own economy.
Directly targeting Big Tech is all but certain to trigger the ire of tech CEOs
like Elon Musk, Jeff Bezos and Mark Zuckerberg, who have cultivated close ties
with Trump.
Europe could also deploy its strongest trade weapon yet, the Anti-Coercion
Instrument, to target U.S. tech firms specifically. But as a tool the ACI is
untested: It was designed as a “trade bazooka” following the first Trump
administration from 2017 to 2021 and has never been used.
LAWS VERSUS TRADE WARS
The EU has yet to land some of the landmark probes it has been conducting under
the DMA (on digital competition) and DSA (on content moderation).
The Commission is set to fine Apple and Meta for violating digital competition
rules, the first such fines to be issued under the DMA, late this week or early
next week.
Brussels has also found Elon Musk’s X in preliminary breach of the EU’s content
moderation rules, which could result in fines of 6 percent of the company’s
annual global turnover. Meta is also under investigation under the same
rulebook.
Directly targeting Big Tech is all but certain to trigger the ire of tech CEOs
like Elon Musk, Jeff Bezos and Mark Zuckerberg, who have cultivated close ties
with Donald Trump. | Pool Photo by Demaree Nikhinson via Getty Images
EU officials have been at pains to stress that enforcement under these laws
shouldn’t be considered part of a trade war.
“The DMA is not a bargaining chip,” said French Renew lawmaker Stéphanie
Yon-Courtin. “This regulation is conceived to establish fair rules of the game
in Europe, not to be leveraged in a trade agreement with the United States.”
The lead lawmaker on the DMA, Andreas Schwab of the center-right European
People’s Party (EPP), said the Commission should have been quicker to issue
its imminent decisions on Apple and Meta, precisely to show that “there is
nothing political about them.”
The core argument is that the EU’s tech laws exist to uphold European values,
not to discriminate or to target a given country. Any suggestion to the contrary
could hurt the Commission when Big Tech firms inevitably litigate the first
fines and penalties under the laws.
Washington, however, has suggested the opposite. The Trump administration in
February threatened retaliatory tariffs against the EU tech regime specifically,
citing perceived risks for U.S. companies and freedom of expression.
Wednesday’s tariff announcements from the White House have reupped calls for
Brussels to pull the trigger on investigations under the rulebooks.
Since Trump is “open for negotiations, I fear that he will try to use the
digital services as a negotiating tool. But I hope the European Commission will
be firm,” Danish socialist MEP Christel Schaldemose said.
Greens lawmaker Alexandra Geese agreed: “Let’s strongly enforce DSA and DMA.”
TAXES AND LEVIES
Proponents of a bullish response to Trump’s tariffs see several other forms of
retaliation: slapping higher taxes on digital services, and excluding U.S. tech
firms from bidding for government contracts.
Brando Benifei, a social democrat lawmaker who leads the Parliament’s delegation
to the U.S., flagged the need for “broad countermeasures that hit where it
really hurts,” with “targeting services, such as big tech firms,” as one option.
In a written comment he suggested retaliating against intellectual property
rights or excluding U.S. companies from public procurement.
Digital services will “inevitably come into focus,” said Finnish EPP lawmaker
Aura Salla, who is also a former top lobbyist for Meta in Brussels.
EPP President Manfred Weber said on Tuesday that the “digital giants only pay
little to our digital infrastructure where they benefit so much.”
Some EU countries are adding to the chorus. On Thursday French government
spokesperson Sophie Primas said the EU’s next wave of retaliation could target
“digital services that are currently not taxed. ”
The Commission is set to fine Apple and Meta for violating digital competition
rules, the first such fines to be issued under the DMA, late this week or early
next week. | Oliver Douliery/Getty Images
French liberal European lawmaker Sandro Gozi, meanwhile, mentioned “taxing
American digital giants” as among the options.
The issue of a digital services tax has been simmering for a while in the EU,
but the bloc’s 27 member countries have no unanimity on the issue, and taxation
policy requires all EU countries to agree on joint policy.
Some member countries have thus gone solo. Most recently, Belgium’s ruling
coalition deal contained an agreement to install a digital tax by 2027 if
there’s no deal at the international or EU level.
Ireland, the European home base of several U.S. Big Tech companies, pushed back
right away on Tuesday. Targeting U.S. digital services is not the EU’s position,
said Irish Trade Minister Simon Harris, adding it could be very damaging for
Ireland.
Gregorio Sorgi contributed reporting.